Privacy Policy
This Privacy Policy explains how OfficeMaster Learning Institute B.V. collects, uses, stores, and protects your personal data when you visit our website or use our educational services.
1. Introduction
OfficeMaster Learning Institute B.V. ("we", "us", "our"), registered at Van Beresteynstraat 147, 2614 HE Delft, Netherlands, operates an educational website providing Microsoft Office and Excel training programs to learners throughout Canada. We are committed to protecting the privacy and personal data of all visitors and participants.
This Privacy Policy describes our practices regarding the collection, use, disclosure, and protection of your personal data in compliance with the General Data Protection Regulation (GDPR), the Dutch Implementation Act (Uitvoeringswet AVG), and other applicable data protection laws.
If you have any questions about this policy, please contact us at [email protected].
2. Data Controller
The data controller responsible for your personal data is:
OfficeMaster Learning Institute B.V.
Van Beresteynstraat 147
2614 HE Delft, Netherlands
Email: [email protected]
Phone: +31 15 262 3847
3. What Data We Collect
We collect the following categories of personal data depending on how you interact with our website and services:
- Full name - provided when you submit a contact form or register for a program
- Email address - provided through contact forms, inquiries, or program registration
- Phone number - provided optionally through contact forms
- IP address - collected automatically when you visit our website
- Browser type and version - collected automatically for compatibility and analytics purposes
- Device type and operating system - collected automatically for website optimization
- Cookies and tracking identifiers - placed on your device based on your consent preferences
- Usage data - pages visited, time on site, click paths, and navigation behavior
- Form submission content - messages, course preferences, and province/territory selection
- Conversion events - form submissions, calls, and other defined actions on the website
4. Legal Basis for Processing (GDPR Art. 6)
We process your personal data based on the following legal grounds under GDPR Article 6:
Contact form data
Legal basis: Consent (Art. 6.1.a) and, where a service relationship exists, performance of a contract (Art. 6.1.b).
Analytics data
Legal basis: Consent (Art. 6.1.a). Analytics cookies are activated only after you accept them through our consent banner.
Marketing and remarketing data
Legal basis: Consent (Art. 6.1.a). Marketing cookies are activated only after explicit acceptance.
Security and fraud prevention
Legal basis: Legitimate interest (Art. 6.1.f) in maintaining the security and integrity of our website.
5. Cookie Categories
We divide the cookies used on our website into three categories:
5.1 Essential Cookies
These cookies are necessary for the core functionality of our website. They enable basic features such as page navigation, secure access, session management, and storing your cookie consent preferences.
- Examples: session_id, csrf_token, cookie_consent_status
- Consent required: No. These cookies are activated automatically as they are strictly necessary.
- Retention: Session duration, or up to 12 months for preference storage.
5.2 Analytics Cookies
These cookies help us understand how visitors interact with our website by collecting and reporting information about page views, user journeys, and site performance. This data allows us to improve the user experience.
- Tools: Google Analytics 4
- Examples: _ga, _ga_XXXXXXX, _gid, _gat
- Consent required: Yes. These cookies are activated only after you accept them.
- Retention: Up to 14 months.
5.3 Marketing / Advertising Cookies
These cookies are used for remarketing, personalized ad delivery, and conversion tracking. They allow us and our advertising partners to show you relevant advertisements on other websites and platforms you may visit.
- Consent required: Yes. These cookies are activated only after you accept them.
- Retention: Up to 540 days (Google Ads default).
6. Marketing Cookies - Detailed Disclosures
Third-party ad serving: Third-party vendors, including Google, use cookies to serve ads based on a user's previous visits to this website and other sites on the internet.
Advertising partners: We may work with advertising partners such as Google and Meta to deliver advertisements tailored to your interests across various websites and platforms.
Remarketing: We may use remarketing services to advertise to previous visitors of our website. After visiting our site, you may see our ads on other websites, apps, or platforms you visit.
YouTube and Display Network: Advertisements may appear across Google services including YouTube, Gmail, and the Google Display Network.
Tracking technologies: We use the following tracking technologies on this website:
- Cookies (first-party and third-party)
- Tracking pixels (Google Ads tag / gtag.js, Meta Pixel)
- Device identifiers (browser fingerprint, IP address)
- Conversion event tags
Advertising measurement: We use conversion tracking to understand which advertisements lead to actions on our website, such as form submissions, calls, or program inquiries. This allows us to measure campaign effectiveness and allocate budget appropriately. Conversion data may be shared with Google Ads and Meta.
Technologies in use: Advertising and analytics technologies active on this site:
- Google Ads (gtag.js / Google Tag Manager)
- Google Analytics 4
- Google Remarketing Tag
- Meta Pixel (Facebook / Instagram)
Opt-out from personalized advertising: You may opt out of personalized advertising at any time:
- Google Ads Settings: https://adssettings.google.com
- Your Online Choices (EU): https://www.youronlinechoices.eu
- Network Advertising Initiative: https://optout.networkadvertising.org
- Digital Advertising Alliance: https://optout.aboutads.info
Opting out does not remove ads entirely. You will continue to see non-personalized advertisements.
Cookie preference management: You can manage your cookie preferences at any time by clicking the Manage cookie preferences link in the footer of any page on our website.
7. Consent
By clicking "Accept All Cookies", you consent to the storing of cookies on your device for analytics and advertising purposes, including personalized advertising delivered by Google and Meta. You may withdraw consent at any time through the cookie preferences panel without affecting the lawfulness of processing that occurred before withdrawal.
Our cookie consent banner offers three options: "Accept All", "Reject Non-Essential", and "Manage Preferences". If you choose "Reject Non-Essential", only essential cookies required for basic site functionality will be active. Your consent choice is stored in your browser's local storage for 12 months.
For Users in the European Economic Area and the United Kingdom
Users in the European Economic Area and the United Kingdom receive this consent notice in compliance with the General Data Protection Regulation (GDPR) and UK GDPR. Marketing and analytics cookies are activated solely after explicit, informed, freely given consent under GDPR Article 6(1)(a). Consent is recorded with a timestamp and may be audited upon request.
Withdrawal of consent: You may withdraw consent at any time by clicking "Manage cookie preferences" in the website footer, or by clearing cookies via your browser settings. Withdrawal does not affect processing that occurred while consent was valid.
8. Data Sharing with Advertising Partners
We share certain data with advertising partners for campaign delivery and measurement. Recipients and the data categories shared include:
Google LLC
Cookie identifiers, conversion events, anonymized behavioral data, remarketing lists. Governed by Google's Privacy Policy: https://policies.google.com/privacy
Meta Platforms, Inc.
Pixel events, conversion data, custom audiences. Governed by Meta's Data Policy: https://www.facebook.com/privacy/policy
We do not sell personal data. All transfers to Google and Meta operate under Standard Contractual Clauses where applicable. Data is processed for ad targeting and campaign measurement only and is not resold to unaffiliated third parties.
Google and Meta may use this data across their own platforms in accordance with their respective policies. We encourage users to review those policies directly.
9. Lead Forms and Contact Requests
When you submit a contact form, request information about a program, or register interest in our educational services, we collect the information you provide. This typically includes: full name, email address, phone number, province or territory, course selection, and your message.
Legal basis: Consent (GDPR Art. 6.1.a) and, where a service relationship exists, performance of a contract (GDPR Art. 6.1.b).
Retention: Form submission data is retained for up to 2 years from the date of submission, unless a longer period is required by applicable law.
You may request deletion of your data at any time by contacting us at [email protected].
A link to this Privacy Policy appears adjacent to every submission button on this site. Submitting a form constitutes acknowledgment of this policy.
10. Google Services and Advertising
This website uses the following Google services:
Google Analytics 4
Collects anonymized usage data, device info, and behavioral signals. IP anonymization is enabled. Data retention is set to 14 months. Users may opt out via the Google Analytics Opt-out Browser Add-on: https://tools.google.com/dlpage/gaoptout
Google Ads Conversion Tracking
Records when a user completes a defined action (form submission, call, program inquiry) after clicking one of our ads. This data is used solely for measuring ad campaign performance.
Google Remarketing
Allows us to show ads to previous visitors across Google's network. Remarketing lists are not created from sensitive data categories (health, finance, religion, sexual orientation).
Google Tag Manager
Deploys tracking tags on our behalf. No personal data is collected by GTM itself; it acts as a container for the tags listed above.
Google's advertising products are governed by: https://policies.google.com/technologies/ads
11. Meta Advertising Services
This website uses the Meta Pixel to measure the effectiveness of our advertising on Facebook and Instagram. The pixel may record:
- Page views and time on site
- Specific conversion events (form submissions, program inquiries)
- Custom audience membership for retargeting purposes
We do not use the Meta Pixel to collect sensitive personal data, nor to target users based on health status, financial situation, religion, political views, sexual orientation, or any other special-category attribute prohibited under Meta's advertising policies.
Meta acts as an independent data controller for data collected via its Pixel and processed within its own platform. Refer to Meta's Data Policy: https://www.facebook.com/privacy/policy
To manage your ad preferences on Meta platforms, visit: https://www.facebook.com/adpreferences/
12. How We Use Your Data
We use the personal data we collect for the following purposes:
- To respond to your inquiries and contact form submissions
- To provide information about our educational programs and services
- To improve our website content, structure, and user experience
- To analyze website traffic and usage patterns through analytics tools
- To deliver relevant advertisements and measure campaign performance
- To maintain the security and integrity of our website
- To comply with legal obligations under Dutch and European law
13. Retention Periods
We retain personal data only for as long as necessary for the purposes outlined in this policy. Specific retention periods per category:
| Data Category | Retention Period |
|---|---|
| Contact form submissions | 2 years |
| Analytics data (Google Analytics 4) | 14 months |
| Marketing cookies (Google Ads) | Up to 540 days |
| Email communications | Duration of relationship + 1 year |
| Server logs | 90 days |
| Cookie consent records | 3 years (audit requirement) |
14. Your Rights (GDPR Articles 15-22)
If you are located in the EEA or UK, you have the following rights regarding your personal data:
Right of Access
Request a copy of data we hold about you.
Right of Rectification
Correct inaccurate or incomplete data.
Right of Erasure
Request deletion of your personal data ("right to be forgotten").
Right of Restriction
Limit how we process your data under certain circumstances.
Right of Data Portability
Receive your data in a structured, machine-readable format.
Right to Object
Object to processing based on legitimate interest.
Right to Withdraw Consent
Revoke consent at any time without penalty.
To exercise any of these rights, email us at [email protected]. We will respond within 30 days. You also have the right to lodge a complaint with your local supervisory authority:
- Netherlands: Autoriteit Persoonsgegevens (AP) - https://autoriteitpersoonsgegevens.nl
- EU users: https://edpb.europa.eu
- UK users: https://ico.org.uk
15. International Data Transfers
Personal data collected through this website may be transferred to and processed in countries outside the European Economic Area, including the United States, where Google LLC and Meta Platforms, Inc. are based.
These transfers are conducted under Standard Contractual Clauses (SCCs) approved by the European Commission, which provide appropriate safeguards for personal data. A copy of the applicable SCCs can be requested by contacting us directly at [email protected].
16. Children's Privacy
This website is not directed at individuals under the age of 16. We do not knowingly collect personal data from minors. If we discover that data has been collected from a person under 16 without verifiable parental consent, we will delete it promptly. Contact us at [email protected] if you believe we have received data from a minor.
17. Prohibited Content Self-Declaration
This website does not promote, sell, or facilitate access to prohibited product or service categories including but not limited to: weapons, controlled substances, counterfeit goods, gambling services (unlicensed), adult content, or services that make misleading health or financial claims. All advertising conducted through Google Ads and Meta Ads complies with the respective platform policies in full.
18. Landing Page Integrity Statement
The content of this website accurately represents the educational programs and services advertised. No bait-and-switch practices are employed. The experience delivered to users arriving from paid advertisements is identical to the experience for all other visitors. Cloaking, automatic redirects, and content variation by traffic source are not used on this website.
19. Third-Party Links
Our website may contain links to external websites that are not operated by us. We have no control over the content, privacy policies, or practices of any third-party websites. We encourage you to review the privacy policy of every site you visit. We do not accept responsibility or liability for the privacy practices or content of third-party websites.
20. Data Security
We implement appropriate technical and organizational measures to protect your personal data against unauthorized access, alteration, disclosure, or destruction. These measures include:
- SSL/TLS encryption for all data transmitted between your browser and our website
- Secure hosting environments with firewall protection and regular security updates
- Access controls limiting data access to authorized personnel only
- Regular security assessments and malware monitoring
While we take all reasonable steps to protect your data, no method of transmission over the internet or electronic storage is completely secure. We cannot guarantee absolute security of your personal data.
21. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, legal requirements, or for other operational purposes. When we make material changes, we will:
- Update the "Last Updated" date at the top of this page
- Post a notice on our homepage banner a minimum of 14 days before changes take effect
- Where possible, notify registered users via email
We encourage you to review this Privacy Policy periodically to stay informed about how we protect your data.
22. Contact Us
If you have any questions about this Privacy Policy, wish to exercise your data rights, or have concerns about how your personal data is processed, please contact us:
OfficeMaster Learning Institute B.V.
Van Beresteynstraat 147
2614 HE Delft, Netherlands
Email: [email protected]
Phone: +31 15 262 3847
We aim to respond to all privacy-related inquiries within 30 days of receipt.